Hello. Happy Hump Day Hustle. Welcome, guys to the umpteenth edition of Hump Day Hustle. So I hope everybody’s doing great. Please say hi on the comments below. If you have any questions, definitely reach out to us later. So I’m excited about today’s topic. It came to me actually earlier this week. It’s one that I think a lot of us struggle with on a regular basis.
And so what that is, is how do we – oh, this is Danny with Danny and Leta. So how do we actually present ourselves and present our offers to the universe, right? How do we do that? Do we just blast spam all over our social media and just say, look at what I got? Buy it, please or do we add to that. Do we not do that and do we try to be a value? You’ll hear that language a lot from us. What we’re learning is to be value-based. So what that means is – oh, heck. Let me start the timer. I’ll go over too long sometimes and keep hold of your ear too much. But anyway, I digress.
So how do we present our business opportunity or products in a way that’s appealing and attractive? What we’ve learned is, put it together in an awesome offer. So if we got – so just think about it. There’s a thousand MLMs out there, right? And each one’s got thousands of people in them, correct? Well, they’re all pushing the same products and opportunities, right? So do we want to position ourselves in the same way as everybody else and offer the same thing that everyone else is offering? Or do we try to stand out in our own unique way and go about it that way?
Well, we chose door number two. We get online. We build our profiles. We build our websites. We spend a little effort to do what we can do and learn how to be as different as we can. We put ourselves out there. We shoot videos a lot. Hopefully, get better over time. That’s the goal. We’ve touched on that before. We let the world know who we are and what we’re doing. And we build a tribe in the process. And so we reach out. We offer value. We help people. We don’t just say buy our stuff, right? Because they’re hearing that from everybody, right?
And so what we’ve done is put an offer together. So for example, if you look in our – we launched the new profile designs. And so what we do, we just offer something. We just offer something, an information product, maybe a free plus shipping type, sample type bill or whatever it is in our case. We’ve got some info that we know our market needs.
So we focus on the needs and desires of people that are in our market. And what can we do, what can we offer you guys and that audience of value that will help your business. So we cater to that aspect of our world, of the MLM world. So in your network marketing business, if you’re watching this, you look up above at our billboard. We call it our billboard. Our source media billboard and you see that we’ve given away some free information.
So all you got to do is just follow the directions and acquire some of that free information and start a relationship. And you’ll see different things that we’re offering. We’re giving away that will help your business. And so you start it out that way. And so eventually, as you give, you shall receive, right? And people will see that you’re doing that.
People will see that you care about – if you’re in health and wellness, and you happen to see somebody talking about, man, I can’t sleep or man, I’ve got aches and pains or whatever, whatever. You just simply offer some knowledge that you have. If you happen to have an e-book or something that touches on it, you send them the free e-book that you created without any other underlying desires or wishes or whatever, you just give, give, give. And eventually, you will receive, receive, receive.
Again, people want to do business, whether they’re buying from, you’re working with or whatever, with people that they know I can trust. So the way we’re getting to know everybody is we just simply put ourselves on video and people watch us and they decide whether they like us or not or whatever. So if we get past that, they obviously learn to like us. So the know and the like factor is there.
And eventually, as we offer things that help them in their business, in their life or their business or whatever, then they begin to trust us. So we build that relationship first and then along comes the business relationship. Man, there we go. So I hope this makes a little sense.
So let me summarize real quick. What we find is, people in the network marketing business, they feel like they need to lead with – first of all, do I lead with my product or do I lead with my business opportunity? A lot of us struggle with that in the beginning. With us, you will see that we completely separate that. We completely separate it. Never in the same conversation do we talk about both of those.
Why? Because whoever we’re having that conversation with, we already know because we’ve started a relationship with them to some degree previously that they’re either needing something – so we’re in the health and wellness business. So they’re either needing something in the health and wellness aspect of their life or they’re looking to improve their network marketing business, either or. And so that’s what dictates the kind of conversations we’re having with them, okay?
But initially, we simply get in the door by putting ourselves out there, offering as much knowledge and time and value as we can, and then we just simply are trying to be as attractive as possible and may create our following that way. And it’s going to go slow at times. It’s going to build quickly at times. But the point is to give, give, give. Then receive, receive later. And by standing out and not doing the same thing that our other brothers and sisters in the industry are doing. Try to stand out and offer more value with the products or services or business opportunity that we’re offering.
So I hope that helps you guys. Hope you got some value from that. Again, if you have any questions, please reach out to us. Let’s learn and grow together. Again, Happy Hump Day Hustle, slay the rest of your week. I hope you guys are awesome. Happy Valentine’s Day coming up this weekend. Guys, get after it, if you’re slacking on that.
And reach out and love that person of yours, and anybody else that might need it. Take care now. Bye-bye.